Asynchronous Video Next Step in Social Media
Asynchronous video may be the next step in the evolution of social media. From the progression of Web 1.0 to the explosion of Web 2.0, the web may have a new hit. VYou allows video questions and responses to be shared publicly or among friends.
Source: PSFK
Happy Holidays from Livney+Partners. Thank you for your support in 2010 and we wish you a great 2011.
Facebook accounts for 23% of web ads
Audience management firm comScore has sealed the status of Facebook as the to-go source for online advertising, reporting that growing social networking site now accounts for 23 percent of all ad impressions in the US. This number translates to 297,046 billion ad displays out of the 1.3 trillion delivered to online Internet users in the US during the third quarter of 2010.
For comparison, Google marked a dismal 2.7 percent, with 35,043 billion ad displays in Q3 2010. comScore further reports that Facebook’s market share has increased 13.9 percentage points from 9.2 percent in Q3 2009.
Congratulations Mark… we think you’re on to something.
Source: Tech Crunch
Study Reveals Why Consumers Fan Facebook Pages
Overwhelmingly, people “like” a company on Facebook to receive discounts, promotions and to show support for the company to others.
Source: Social Media Examiner
