This interactive data visualization tool captures real-time metrics on the current power, size, interactivity, content, revenues and information shared across the web.
According to the creators:
The Internet is a strange, huge beast. It is getting bigger, faster and more mobile each day. Ferocious social networks fight each other to be on top and gain more of our attention and personal information. An entire economy is generated from our browsing habits. This is the face of the Internet now.
The site captures data that includes:
- Worldwide internet penetration – not just people online, but quality of network infrastructure across countries, mobile broadband growth, and identification of ‘internet enemies’ that censor and control citizens’ access to particular content
- A ticker capturing number of new internet users and websites created with each passing second
- Growth of social properties, Google search terms, Wikipedia entries and YouTube videos added over time
- Statistics surrounding what we do and how we spend our time when we’re online
- Dollars spent online – and sales generated by Amazon – with each passing second
- and of course, more…
90% of people trust peer recommendations. Only 14% trust advertisements.
New research revealing a disparity between what shoppers say and what they do debunks the myth of the ethical consumer.
During the last 25 years, there has been debate about the value of corporate social responsibility (CSR), particularly as it relates to the rise of “ethical consumers.” These are shoppers who base purchasing decisions on whether a product’s social and ethical positioning — for example, its environmental impact or the labor practices used to manufacture it — aligns with their values. Many surveys purport to show that even the average consumer is demanding so-called ethical products, such as fair trade–certified coffee and chocolate, fair labor–certified garments, cosmetics produced without animal testing, and products made through the use of sustainable technologies. Yet when companies offer such products, they are invariably met with indifference by all but a selected group of consumers.
Read more at strategy+business.